Sustainability for me is about materials and also processes to ensure the best quality for your products, so they'll last you a long time.
I only bake big batches of clay goods, to ensure I'm not wasting energy and heat for just one or two pieces.
Instead of resins, which are toxic when uncured and can get yellow and sticky in just 1-2 years, I use Fimo varnish to glaze clay goods. It lasts a longer time specially if you handle your items with care.
Sticker sheets, magnetic bookmarks and memopads are produced at a small print shop in my city. This way I can support a local business and can simply walk there to pick up the products.
Prints and regular bookmarks are made to order to reduce waste and I always use genuine inks on the goods I print at home(notebooks, prints and postcards) to ensure they won't fade quickly when exposed to light, which sometimes happens with cheaper inks
Handmade notebooks are handstitched instead of using staples which rust over time.
All mailers and envelopes are made from recycled materials and FSC certified. The paper and the plastic bubble from bubble mailers are super easy to separate, so both parts are recyclable too. Just make sure you remove all sticky tape and labels from the envelopes, and the paper can be recycled.
I avoid disposable packaging as much as possible. I know packaging can look suuuper cute, but imagine ordering 10 pins and having 10 backing cards to throw away. Fragile items will be wrapped in reused bubble wrap and come in a cute paper bag that you can use to decorate journals, to pack small gifts or just recyle.
